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NFT Sales Plunge 44% Amid Crypto Dip and Memecoin Surge in Q2

NFT sales plunged 44% in Q2 2024 as the crypto market dipped & meme-coins surged. Will NFTs recover? Explore market dynamics.

The non-fungible token (NFT) market experienced a significant downturn in Q2 2024, with sales plummeting by 44%. This decline coincided with a broader crypto market slump and the rising popularity of meme coins. According to Apollo Crypto's investment chief, Henrik Andersson, these factors played a crucial role in the declining NFT sales.


A picture with NFT's symbolizing the fluctuating cryptocurrency market and NFT sales.
NFT sales plummet 44% in Q2 2024 as memecoins gain popularity.

Key Points


NFT Sales Decline

  • NFT sales fell from $4.14 billion in Q1 to $2.32 billion in Q2, reflecting a 44% drop.

  • The broader crypto market also struggled, with Bitcoin declining by 15% and many altcoins performing worse.


Impact of Memecoins

  • Memecoins, including PolitiFi and animal-themed tokens, saw massive trading volumes, potentially diverting attention from NFTs.

  • CoinGecko data shows meme-coins generated $3.4 billion in trading volume within 24 hours.


Bitcoin-Based Ordinals

  • Developments in Bitcoin-based Ordinals could further shift focus away from traditional NFTs.

  • Despite recent network activity declines, Andersson believes Ordinals will continue to gain market share in the NFT space.


Market Performance of Top NFT Collections

  • Despite the downturn, top NFT collections like CryptoPunks and Bored Ape Yacht Club maintain significant market caps.

  • CryptoPunks and Bored Ape Yacht Club have market caps of $994.9 million and $345.9 million, respectively.


Previous NFT Bounce Back


  • NFTs rebounded in the last quarter of 2023, generating over $3 billion in sales, suggesting potential for recovery in late 2024.



The NFT market's sharp decline in Q2 2024 highlights the volatility and changing dynamics within the crypto space. While meme coins have captured much of the market's attention, the long-term potential of NFTs remains significant.

With continued developments in Bitcoin-based Ordinals and the resilience of top NFT collections, a rebound in the latter half of 2024 remains a possibility.



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